7 Key Benefits of Online Brand Communities for Companies
We have established what an online brand community is – a group of people who share the same interest and get together to exchange information and to help each other out. In our first blog of the series about online communities, we talked about the 8 steps needed to start and grow your own online […]
Why business-owned brand communities are important for CRM
In recent years, social media platforms have become essential for businesses. They facilitate the process of information sharing and processing, but are also helpful tools to grow the businesses. On the one hand, they can serve to promote the companies and their products. On the other hand, companies can create communities on these channels. New […]
How to build your own Online Brand Community in 8 steps: Part 2
In this second part, we will get into the details of building and growing your online community. If you haven’t read part 1 yet, make sure you follow up on that article first! After defining the goals and purposes, the stakeholders and the way you want to structure and organize your online community, it’s time to […]
